I got a cold email pitch recently that led to me leading a round from our fund Social Leverage
Obviously it was a good pitch deck. It was also a good first Zoom call.
The cover letter was excellent. It was short, to the point and the founders knew I liked cycling (we had never met).
I will be a long time repeat customer which is always important (at least to me). I want this product.
Here is the cover page for the deck:
No, it is not a Strava competitor, but yes I am so thrilled to be making our first investment in the cycling space (fashology).
The founders have deep domain experience and have some scars from a previous self funded start-up that COVID brought to its knees.
I asked the husband and wife team to come to San Diego to meet Gary, Tom and I because I am still a face to face person. They immediately flew down from San Francisco to my house to make that happen. Tom flew out for the day from Phoenix.
I love every part of my job as an investor but I like this part at the beginning the best. We like being the lead check and the first check. We like interesting founder stories and the weird paths of connection.
I am excited for the product lunch and being able to tell everyone more.