The Game of Twitter…The Attention Exchange

Posted by Howard
on September 8th, 2010

Twitter $twit is a game.

There is a LOT of money at stake.

Twitter would get a lot more respect if the had more Customers, but they are not in the same rush as you or me. Twitter for now has chosen the biggest game of all, the media game. Lot’s of money flowing and being disrupted. It is not the customer I would choose, but I am just an armchair quarterback.

I believe I should be a customer of twitter in the following scenarios:

1. I am willing to pay a monthly phone bill like fee. This is an old idea. Whatever customers (followers) I have, I want to keep happy. I will contribute a fair amount yearly for Twitter as a service. That fee may be for me to never see an ad in stream or a recommendation from them if I dont want. How do arrive at such a fee…that’s not my job in this post.

2. PiggyBacktwitter – I am a broadcaster and lucky enough to have followerrs that give back to me directly. Most on Twitter do not havre that luxury. With that in mind, people should be able to piggy back on my abilty to extract feedback. Maybe I should get a ‘cheat sheet’ from Twitter everfy morning or every evening with deals of the day…requests from people that need something. Stuff my followers could give provide the best answers to nd solutions for. Maybe that could happen in real time too.

3. I should be able to PAY for influential followers ‘a la carte’. I believe that I have strong enough content that given the right audience I could be HUGE :) on Twitter.

I should be able to pay for attention. Those with influence should be able to be paid for giving up their attention to me. Maybe its 10 tweets, maybe it’s 50. Only the payee and payor need to know or maybe it’s just public on my profile page that I paid for followerrs.

It’s like the ‘big break’ for everyone in a distributed way…you got your one tweet audition. Better make it interesting.

There should be a fee taken by Twitter $twit for that process. If we can agree on a price, Twitter has the perfect exchange. The ‘attention exchange’.

Others are trying to build it and eventually The Attention Exchange’ will be reality.

The information in this blog post represents my own opinions and does not contain a recommendation for any particular security or investment. I or my affiliates may hold positions or other interests in securities mentioned in the Blog, please see my Disclaimer page for my full disclaimer.